What if you could find, qualify, and email 50 high-fit affiliates in about 20 minutes - without building the outreach process from scratch?
Nigel Williams puts Alfie to the test live, and Dustin Howes shows exactly how the platform turns a simple offer into a ready-to-run affiliate recruitment machine.
This episode is a fast-moving demo of how Alfie scrapes a brand, identifies the ideal partner profile, surfaces matching creators and publishers, and builds a full outreach sequence for you in real time.
If you manage affiliate programs, run a network, or help brands grow through partnerships, this is the kind of workflow that can save hours every day.
You'll discover:
• Why Alfie recommends creating a new advertiser for each brand to keep results clean
• How it pulls keywords, categories, traffic types, and audience signals from a website in under a minute
• What the fit score means and how to use it to prioritize outreach
• How to approve, reject, and blacklist partners so the system learns from your preferences
• How Alfie drafts multi-email outreach sequences with custom tokens, timing delays, and follow-ups
• Why verified contacts and warm sending matter when you're trying to scale outreach fast
Dustin breaks down the logic behind the matching engine, the 80,000-affiliate database, and the outreach strategy that helps affiliate managers move from manual prospecting to a repeatable pipeline.
Nigel shows the practical side by building a FemExcel campaign live, filling in the offer details, and watching the platform generate partner suggestions almost immediately.
You also get a look at the bigger picture: how this fits into the full partnership funnel, from discovery to connect to deploy to convert, and why automation matters most when it frees you up to focus on relationships instead of repetitive admin.
Essential listening if you work in affiliate marketing, partnership management, media buying, or agency-side outreach and want a faster way to uncover partners who actually match your brand.
Do yourself a favor and get your 14 day free trial of Alfie using this link https://urlto.me/2pZUa
Watch the live demo episode https://youtu.be/E67wxtteC30?si=IBzjsQMfkCHN58D_
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Nigel Williams hosts the demo and walks through the live setup of a FemExcel affiliate campaign.
Dustin Howes is an affiliate marketing expert and the voice behind Affiliate Nerd Out, known for years of hands-on affiliate recruitment strategy and tooling expertise.